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Salesforce MKT-101 exam covers a range of topics, including customer data management, segmentation, email marketing, mobile marketing, social media marketing, and data analysis. Professionals who take MKT-101 exam will learn how to use the Marketing Cloud platform to create personalized customer journeys that engage and convert customers. They will also gain an understanding of how to measure the success of their campaigns and use data-driven insights to optimize their marketing strategies.
If you are looking to build a career in marketing or want to improve your skills in Marketing Cloud, then the Salesforce MKT-101 Exam is an excellent place to start. With the right preparation and study materials, you can pass the exam and become a certified Marketing Cloud professional.
The Build and Analyze Customer Journeys using Marketing Cloud MKT-101 Questions lead to Salesforce MKT-101 certification. The MKT-101 certification is for anyone new to the industry. Whether you have just graduated from college, making a career change, already working in the sector, or searching for new ways to progress, the Salesforce MKT-101 Certification is ideal for you. If you want to appear in the MKT-101 test of Salesforce MKT-101 certification, you should have basic hands-on experience.
The Salesforce MKT-101 Exam covers a range of topics, including Marketing Cloud architecture, journey builder, email marketing, data management, and analytics. You will be tested on your understanding of how to create personalized customer journeys, using Marketing Cloud tools to automate and optimize marketing campaigns, and analyzing customer behavior to improve performance.
NEW QUESTION # 56
Northern Trail Outfitters is using Journey Builder to send emails to loyalty members based on recent activity. They anticipate that approximately half of their contacts will meet the entry criteria for their journey.
How should they configure their entry source?
Answer: D
NEW QUESTION # 57
A marketer at Northern Trail Outfitters sends a promotional offer every week to a data extension that contains all new subscribers from the previous week. What would the marketer create to automate the send and save time?
Answer: B
NEW QUESTION # 58
A marketing manager is looking at the Tracking Overview Tab from a send to an audience of 1000, where the Total Opens are 1000, but the Unique opens are 100. They are excited about having a 100% open rate.
What should they know about Total Opens?
Answer: D
NEW QUESTION # 59
Northern Trail Outfitters (NTO) wants to send an email to all Contacts who have signed up for its newsletter, but have not joined its loyalty program. NTO has created a report in Sales Cloud which it will select using a Send Flow in Content Builder.
Which field name should be included in the report in addition to email address?
Answer: D
Explanation:
The Contact ID field name should be included in the report in addition to email address when using a Send Flow in Content Builder. The Contact ID is a unique identifier for each contact in Sales Cloud and Marketing Cloud. It is required for sending emails to contacts using a Send Flow. The other field names are not required for this purpose. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_co_send_flow.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_co_contact_id.htm&type=5
NEW QUESTION # 60
Northern Trail Outfitters has purchased a new Marketing Cloud account with two dedicated IP addresses. One IP address will be used for commercial sends, while the other will be reserved for transactional messages.
Their customer base includes 1.5 million email addresses.
What should the consultant recommend?
Answer: D
NEW QUESTION # 61
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